Free Healthcare Marketing Compliance Scanner
Drop in any live URL and check for tracking pixels near intake forms, missing privacy disclosures, and guaranteed-outcome language before a patient or a regulator finds it first. Scan My PageMost compliance risk on a healthcare marketing site is technical, not legal
An ad pixel firing on the same page as your intake form, a missing privacy policy link, or a guaranteed-outcome headline someone wrote three redesigns ago — none of it requires a lawsuit to matter, but all of it is worth catching before a patient, a regulator, or a plaintiff’s attorney finds it first.
This free scan pulls your page’s actual HTML and checks it against the same marketing-side risk patterns we look for first when we take over a new regulated-industry client, so you know what to fix before you spend another dollar sending traffic to that page.
- Meta Pixel and Google Ads tags detected firing on a page that also collects intake-form data — a common inadvertent PHI-adjacent tracking pattern.
Sample result using example data — enter your own details below to get your real score.
Free Healthcare Marketing Compliance Scanner
Drop in any live URL. We will check it for common HIPAA-adjacent marketing risks — ad pixels near intake forms, missing privacy disclosures, insecure data collection, and guaranteed-outcome language — free, no login required.The Four Scoring Categories
- Privacy & Legal Disclosures
- Whether a Privacy Policy link and HIPAA or Notice of Privacy Practices language are visible on the page.
- Tracking & PHI Pixel Risk
- Whether ad tracking pixels are present on pages with intake or appointment forms, and whether a consent-management platform is gating them.
- Secure Data Collection
- Whether the page loads over HTTPS and whether any form on it submits to an insecure, mixed-content endpoint.
- Marketing Claims & Trust Signals
- Whether the page avoids guaranteed-outcome language and whether visible accreditation or licensing signals are present.
Key Terms
Protected Health Information (PHI)
Individually identifiable health information held or transmitted by a covered entity or its business associate. HHS treats it broadly, and marketing pages that touch appointment forms or condition-specific content can create PHI exposure without anyone intending it.
Online Tracking Technology Risk
HHS guidance flags marketing scripts, pixels, and analytics tags on healthcare websites as a HIPAA risk when they transmit information tied to a specific condition or provider to a third party like an ad platform, without a signed agreement in place.
Business Associate Agreement (BAA)
The written contract HIPAA requires before a covered entity can share protected health information with a vendor. Most ad-tech and analytics platforms will not sign one, which is exactly why HHS scrutinizes pixels on healthcare sites.
FTC Health Breach Notification Rule
A separate federal rule from HIPAA covering health apps, trackers, and other health data not handled by a HIPAA covered entity. It still requires breach notification and applies to a lot of marketing-adjacent health tech that assumes HIPAA doesn't touch it.
"HIPAA-Adjacent" Marketing Risk
Practices that don't violate HIPAA directly but still create real exposure: an un-BAA'd analytics pixel, a landing page that reveals a visitor's condition through its URL or targeting, or a testimonial that discloses identifiable patient details without a release.
Healthcare Marketing Compliance Scanner FAQ
Is this a real HIPAA compliance audit?
No, and we want to be very clear about that. This is an automated technical scan of one page’s public HTML for common marketing-side risk patterns. It does not review your Business Associate Agreements, backend systems, staff training, or internal policies, and it is not a substitute for a qualified compliance officer or healthcare attorney. Think of it as a fast first pass, not a certification.
What exactly does it check?
It fetches the real, live HTML of the URL you submit and checks for four things: whether a privacy policy and HIPAA-style disclosures are visible, whether ad tracking pixels are present near intake or appointment forms without consent gating, whether the page and its forms use HTTPS securely, and whether the visible copy avoids guaranteed-outcome language while showing real accreditation or licensing signals.
Why does a tracking pixel next to a contact form matter?
If a form can collect information related to someone’s health, treatment, or condition, and an ad platform’s tracking pixel is loading unconditionally on that same page, that pixel can potentially receive information tied to that visit. Regulators and plaintiffs’ attorneys have increasingly scrutinized exactly this pattern on healthcare and treatment-related websites in recent years.
Is this really free?
Yes. Enter a URL and your email, and you get your results immediately. No credit card and no sales call required to see your score.
Can I scan a page that requires a login?
No. The tool can only read pages that are publicly reachable, and it blocks local and internal addresses for security reasons.
What do you do with my URL and email?
Your URL is used only to fetch and score that one page and is not stored beyond your result. Your email is used to send your results and, occasionally, related compliance and marketing content for regulated industries. You can unsubscribe at any time.
What if my score comes back low?
A low score just means there are specific, fixable patterns worth reviewing. Your results include a plain-English list of what was flagged in each category, and you are welcome to book a free strategy call if you want help prioritizing fixes or connecting with your compliance counsel on anything that needs a closer look.
Resources & References
- HHS: Use of Online Tracking Technologies by HIPAA Entities — HHS's official guidance on the HIPAA risk created by marketing pixels and analytics tools.
- HHS: Summary of the HIPAA Privacy Rule — The official HHS summary of what the Privacy Rule covers and who it applies to.
- HHS: Business Associates — HHS's official guidance on when a vendor counts as a business associate and needs a signed agreement.
- FTC: Health Breach Notification Rule — The FTC's rule covering health data breaches for companies not otherwise regulated by HIPAA.
Built and reviewed by Chris Goodman, CEO of Tridigiam
Founder of a Las Vegas marketing agency building AI-visibility and compliance-aware marketing systems for regulated industries — healthcare, addiction treatment, and aesthetics. LinkedIn
Related Free Tools
This scanner isn’t a substitute for legal review, but it catches the everyday marketing surfaces that create real exposure.
- Cookie Consent & Privacy Compliance Scanner — tracking and consent gaps are a privacy risk that compounds fast when the site also collects patient or client intake information.
- Accessibility Quick-Check — ADA/WCAG exposure sits right alongside HIPAA-adjacent marketing risk for healthcare and treatment sites.
- Review Response Compliance Checker — public review replies are one of the most common places PHI or outcome claims accidentally slip into healthcare marketing.
Built by an agency that lives in regulated-industry marketing
Tridigiam builds and manages marketing for addiction treatment, behavioral health, aesthetics, and medical practices every day. We built this tool because most of the sites we inherit from clients have never had their tracking setup reviewed against the exact risk patterns this scan checks for.
If your score flags something real, or you just want a second set of eyes before your next campaign launches, a strategy call is free and there is no obligation.
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