Funnel Fixer: Find the Leak

TRIDIGIAM / PLAY LAB
A conversion diagnosis game
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Find the leak in the funnel.

A campaign is bringing in traffic, but the client says the results feel stuck. Diagnose one bottleneck at a time and protect the budget.

Diagnosis 1 of 4

The ads are barely getting clicked.

The audience is relevant and the offer is competitive. Which lever should you inspect first?

2.1%CTR
18,400impressions
$3.80average CPC